You can have the best idea in the world and still lose people before you get to the point. Most of the time, the problem isn't the idea. It's that you know too much. In my last Think Business article, I share one exercise from Clarityville to help you find what your audience needs to hear, and leave the rest out.
I went to an art school. The visual arts department was my world — drawing, journalling, making things that could speak without me having to. Over the years, something else emerged. A part of me that loves to facilitate, that comes alive in front of a room. Making videos is where these two run into each other.
We have been taught that the answer to slow growth is more - more platforms, more posts, more visibility. But what if that belief belongs to a system that no longer fits? I have been mapping human ecosystems for over a decade, and the question that changes everything is not how to reach more people. It is whether you actually know who your people are - and whether you are tending that relationship.
info@thinkvisual.ie
☎ +353 86 3743132
By subscribing you agree to Substack's Terms of Use, our Privacy Policy and our Information collection notice.
